
DRIVE BRAND AWARENESS
Breakthrough creative and a well-orchestrated omnichannel approach: the antidotes to short attention spans and fragmented media, and the cornerstones of our unique and effective approach at Carolina Social & Media.
- Consumer Relationship Management
- Search Engine
Optimization - Social Media
- Creative Strategy & Production
- Event Marketing
- Strategic Planning
- Data Analytics & Visualization
- Content Marketing
- Product Feed
Optimization
IMPROVE CONSUMER EXPERIENCE
Piquing interest is one thing, but inspiring consumers with meaningful experiences is what we do best. Through
- Creative Strategy & Production
- Conversion Rate Optimization
- Strategic Planning
- Data Analytics & Visualization
- Retail Integration
- Content Marketing


INCREASE LEADS/SALES
Consumers now have the world at their fingertips. That’s why at Carolina Social & Media, we believe in a unique cross-channel approach to messaging. This makes brands easier to find, interact with, and access when it’s time to purchase.
- Consumer Relationship Management
- Creative Strategy & Production
- Strategic Planning
- Retail Integration
- Amazon Marketplace Management
- Paid Media
- Search Engine Optimization
- Conversion Rate Optimization
- Data Analytics & Visualization
- Google Shopping Management
GROW LOYALTY AND ADVOCACY
When it comes to cost effectiveness, leveraging existing customer relationships is the way to go. Through highly
- Consumer Relationship Management
- Data Analytics & Visualization
- Event Marketing
- Social Media
- Creative Strategy & Production
- Strategic Planning
- Content Marketing

WE USE A LOT OF DIFFERENT SERVICES TO HELP YOU SOLVE YOUR BUSINESS PROBLEMS
Here’s a pretty comprehensive list:
-
CONTENT MARKETING
- Editorial Calendar Planning
- Blog & Social Content Development
-
CREATIVE STRATEGY & PRODUCTION
- Brand Identity
- Brand Campaigns
- Art Direction & Design
- Copywriting
- User Interface Design
- Video Production
-
CONSUMER RELATIONSHIP MANAGEMENT (CRM)
- Email/SMS Subscriber Acquisition
- CRM Segmentation
- Email Design & Copy
- Email & SMS Deployment
- Marketing Automation
-
CONVERSION RATE OPTIMIZATION (CRO)
- A/B Testing
- Multivariate Testing
- Website Personalization
-
DATA ANALYTICS & VISUALIZATION
- Tag Management
- Performance Reporting
- Retail Measurement
- Dashboarding
-
MARKETING TECHNOLOGY
- Technical Development
- Marketing Technology Stack Assessment
- Platform Implementation & Integration
- API Integration
-
PAID MEDIA
- Media Planning
- Traditional Media Buying
- Programmatic Media Buying
- Search & Social Advertising
-
RETAIL INTEGRATION
- Retail POP Assets
- Digital Retail Displays
-
EVENT MARKETING
- Event Experiences
-
SEARCH ENGINE OPTIMIZATION (SEO)
- Technical SEO
- SEO Content Optimization
- SEO Authority Building
- Local & Mobile SEO
-
SOCIAL MEDIA
- Social Audience Acquisition
- Community Management
- Content Promotion
- Influencer Outreach & Management
- Social Listening
- Real-Time Engagement
-
STRATEGIC PLANNING
- Marketing Strategy
- Cross-Channel Marketing Plans
- Industry & Competitor Insights
- Consumer Research
- Customer Journey Mapping
- Brand Positioning
-
USER EXPERIENCE
- Design Research
- Content Requirements
- Functional Specifications
- Information Architecture
- Interaction Design
- Usability Testing